How Elevate Home Services Doubled Revenue in 90 Days

Elevate Home Services · Home Services

Challenge

Flat revenue for 6 months despite a growing market. High acquisition costs from competing on price in a commoditized local market. Three new competitors had entered Austin with aggressive digital strategies.

Solution

Repositioned from "affordable" to "premium-reliable." Consolidated marketing spend from 7 channels to 3 high-intent sources. Implemented review velocity system to maintain 4.8+ rating. Launched content strategy targeting underserved commercial segment.

Results

Revenue doubled from $1.2M to $2.4M annualized within 90 days. Customer acquisition cost dropped 40%. Commercial segment now represents 30% of new revenue.

Key metrics

2x revenue in 90 days
40% lower CAC
30% new revenue from commercial segment

Client voice

We walked in thinking we had a marketing problem. The Consultant showed us we had a positioning problem.